With over 15 years of experience in the business field, including 7 years in the event industry, Alain has worked for three major companies in the industry, namely REED MIDEM and REED EXPOSITION France (now RX FRANCE), and finally COMEXPOSIUM. His career has led him to work on leading trade shows in their respective markets such as MIPIM, MAPIC, BATIMAT, INTERMAT, and SIMA. These diverse experiences have allowed him to develop and demonstrate a deep expertise in creating memorable event experiences and supporting key market players. Today, Alain joins ValueXchange as Director of Sales. "The rules of the industry have evolved. My clients demand an immersive experience focused on their interests, and technology offers unique opportunities in this regard. ValueXchange's proposition aligns perfectly with these expectations by disrupting the traditional codes of events. I am excited to implement these enhanced experiences for those at the center of our concerns – our clients, exhibitors, and visitors."
